Senior Executive – Growth (Media Planning for Soundbox)
- Ho Chi Minh
- Fulltime
- 24-Payment Services-0442
As a Senior Growth executive, media planning, you will play a key role in translating business objectives into overall media strategy. You will also directly manage the development of media plans consistent with the approved strategy.
What you will do
- Develop the media strategy/planning/approach for merchant products of MoMo (B2B) across different channels.
- Set viable objectives and KPIs, be the bridge between media objectives and business objectives.
- Own the execution process, follow-up on operations, and optimizations of digital campaigns to get the input to revise the strategy, planning, and approach for better results.
- Work with the media partners (both internal and external) for implementation planning and negotiations (if any).
- Develop best practices/frameworks for media activities for merchant products.
- Manage media budget, conduct market analysis, and keep up with the latest trends.
What you will need
- Qualification
- A Bachelor’s Degree in advertising, marketing, business administration or communication; OR equivalent professional work experience;
- 3-4 years experience working within strategy/planning, preferably within a media agency setting;
- Previous experience working across all media channels (digital and traditional);
- Previous experience working in a data-driven environment is a plus.
- Skills/ Knowledge:
- Self-motivated, can-do attitude, bring optimism and positive energy to the team;
- Adaptive with fast-paced working environment;
- Exceptional analytical, quantitative, and conceptual problem-solving skills, combined with good business acumen;
- Fast learning, result-oriented, numbers-savvy, and ability to handle uncertainty and ambiguity;
- Attention to details, able to understand processes and adapt to tracking own work systematically and accurately;
- Able to work autonomously in a fast-paced, deadline-oriented environment;
- Adaptable to take direction and multi-task.
Related Jobs
Senior Marketing Manager
- Ho Chi Minh
- Fulltime
Product Manager, Platform Navigation
- Ho Chi Minh
- Fulltime
Senior Executive – Growth, Offline Payment
- Ho Chi Minh
- Fulltime