Team Leader – Growth
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Ho Chi Minh
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Fulltime
Lead and manage the development and planning of the user growth strategy including activities such as promotion, product marketing for money transfer services; Design user growth programs that will drive both acquisition and retention for the growth of business; Own the relationship with Ops and other internal functions (Product, Marketing, Market research, Business Intelligence) to ensure alignment and secure the support needed to execute the growth plan; Able to use effectively data analytics to optimize promotional programs, communication messages based on customers behaviors, significantly reducing cost while growing and retaining users; Work closely with product team to provide additional user insights for product development as the essential way for growth; Lead the execution of growth initiatives with a cross-disciplinary team of growth, marketing, product, tech, data…; continuously optimize through sprints to reach set targets; Manage budget allocation between promo cost and media mix that best suits business objectives, across both…