Lead - Platform Owner
Trung tâm Công nghệ Thông tin
Hồ Chí Minh
26-ITC-0218
Moli is an AI-powered lifestyle assistant within MoMo, designed to help users discover, decide, and do more in their daily lives - from entertainment and travel to dining and shopping through natural conversation, smart suggestions, and real-time context awareness.
As a Platform Owner, you will shape Moli into a proactive, context-aware lifestyle companion, deeply integrated across MoMo’s ecosystem, driving both user engagement and transaction growth.
Mô tả công việc
Job Description
Define and Execute Product Strategy
- Develop and own the product vision and roadmap for Moli, aligning with user lifestyle needs and MoMo’s ecosystem strategy.
- Define KPIs and success metrics to measure engagement, conversion, and ecosystem impact.
- Ensure Moli acts as a central discovery and orchestration layer across services (cinema, travel, F&B, vouchers, etc.), maximizing cross-service synergy.
- Manage end-to-end product development, from opportunity discovery and concept design to delivery and iteration.
- Collaborate closely with engineering, design, data, and business teams to build scalable, high-impact features.
- Ensure seamless integration between Moli and various mini-apps/services within MoMo (Cinema, Travel, Food, Deals...).
- Continuously improve chatbot intelligence, UX flows, and personalization capabilities.
- Identify growth opportunities through user behavior insights, funnel analysis, and market trends.
- Design features that drive discovery → consideration → conversion across lifestyle services.
- Implement recommendation systems, contextual nudges, and promotional strategies to increase engagement and transaction volume.
- Leverage gamification, campaigns, and content strategies to boost retention and user lifetime value.
- Lead user research to understand lifestyle needs, intent signals, and decision-making behaviors.
- Translate insights into highly personalized, context-aware experiences (time, location, intent, history).
- Optimize conversational UX, ensuring interactions are intuitive, helpful, and action-oriented.
- Balance personalization with simplicity to create a delightful, low-friction user journey.
- Track key metrics: activation, DAU/MAU, engagement depth, conversion rate, GMV contribution, and retention.
- Conduct A/B testing, cohort analysis, and experimentation to validate features and optimize performance.
- Monitor cross-service funnels (e.g., discovery → booking → payment) and continuously improve conversion efficiency.
- Ensure Moli contributes meaningfully to MoMo’s ecosystem growth and monetization.
Yêu cầu công việc
Requirements
Must-Haves
- Bachelor’s degree in Business, Technology, or related fields.
- Minimum 5 years of experience in product management, preferably in B2C, super-apps, marketplaces, or AI-driven products.
- Proven experience building user-facing products with strong engagement and conversion metrics.
- Strong understanding of growth funnels, recommendation systems, and user behavior analytics.
- Experience working with cross-functional teams and integrating multiple services into a unified experience.
- Excellent communication and stakeholder management skills.
- Experience in lifestyle domains such as travel, entertainment, food delivery, or e-commerce.
- Familiarity with conversational AI, chatbots, or AI-driven recommendation systems.
- Experience in building content-driven or discovery-based platforms.
- Build an AI-powered lifestyle assistant used daily by millions of users.
- Work at the intersection of content, commerce, and AI in Vietnam’s leading super app.
- Experiment fast, learn from real user behavior, and ship impactful features at scale.
- Shape how users discover and experience entertainment, travel, and daily services.
- Be part of a team that blends technology, data, and creativity to redefine lifestyle experiences.
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