What you will do

• Marketing Project Planning and Execution
• Work closely with our business team to define the brand J2BDs.
• Assist the senior Manager the in planning, deploying and supervising marketing activities that help deliver the brand J2BDs, including: new product launches, market expansion, users growth, engagement, games and promotions. 
• Own the network of assigned projects and ensure on-time in-full deliverables. 
• Communication Development and Deployment
• Work in sync with our in-house creative team and other agencies, partners to develop creative works that are impactful to our users while accelerating our brand. Be able to translate the business needs into marketing briefs, judge creative proposals, co-develop ideas and drive the creative process to concrete results. 
• Collaborate with our media team to develop the media plan across both in-app and out-of-app channels (digital, OOH, social outreach, events, etc.); follow up with media execution and provide direction and guidance if needed to ensure the market outcome of the communication campaigns. 
• Budget Management
• Manage the assigned budget of your projects
• Track and analyze campaign effectiveness. Provide recommendations to optimize the campaign and improve long term marketing performance. 
• Users and Market Insights
• Conduct regular analysis on our brand and market performance. Identify new trends that affect our industry.
• Conduct regular interviews with users. Read and analyze users and business data to make sure our marketing activities are aligned with the defined goals.
• Act as a source of “users insights” to our business and creative team. Inform and inspire the team with users’ portraits, aspirations and points of view.  

What you will need

• Strong brand communication, story-telling & / advertising skills. At least 2 years experience working in brand marketing, brand agencies, ad agencies, in-house creative team or other positions with equivalent experience;
• Solid project management. Highly responsible for the assigned work. Attention for details. Quick thinker;
• Experience in fintech, utility apps, e-commerce platforms, financial services (bank, insurance or credit) and lifestyle (travel or entertainment) is a plus;
• You are fast paced and flexible;
• You merge analytically acumen with creative thinking;
• Fluent proficiency in written and spoken English.