Intern - Growth & Product Marketing
Mô tả công việc
Campaign execution: in-app & CRM: Own the in-app channel end to end for your campaigns (banners, widgets, webviews, push notifications and automated user journeys).
Creative production: Work with cross-teams including content writers, designers to adapt key visuals across campaign angles. Keep creative quality high and launch on time.
Promotion & rewards operations: Build and launch reward programs (vouchers, missions, cashback, seasonal lucky-money campaigns) on the Promotion & Rewards platforms. Work with the CS team to make sure every user gets a smooth reward experience.
Growth analytics & experiments:
Track growth KPIs and promotion performance, dig into user behavior, and bring insights that help the team optimize programs and spend smarter.
Help design and track A/B tests on communication and promotion mechanics. Help turn the results into better campaigns.
Run user surveys and market and competitor research, then turn findings into insights that feed marketing and product decisions.
Yêu cầu công việc
Job Requirements
Final-year student or recent graduate in Marketing, Business, Economics, or a related field.
Strong attention to detail and a high standard of accuracy in execution.
Analytical mindset, with proficiency in Microsoft Excel or basic data tools and the ability to translate data into actionable insights.
Strong organizational and time-management skills, with the ability to manage multiple campaigns concurrently and meet deadlines.
Effective communication and collaboration skills across cross-functional teams.
Proactive, responsible and adaptable in a fast-paced, high-growth tech environment.
Preferred Qualifications
Experience with CRM, push notification or marketing automation tools.
Understanding of growth marketing concepts (funnel, retention, referral, A/B testing) and interest in the fintech industry.
Strong interest in AI, with hands-on experience or a willingness to explore AI tools to improve productivity and work quality (e.g. content creation, data analysis, research).