(Associate) Executive - Product Marketing & Growth

Product Strategy & Planning

• Conduct market and competitor analysis to uncover user needs, identify market gaps, and explore innovation opportunities that inform the product vision, strategy, and roadmap.

• Conduct user research and analyze user feedback to generate insights and propose continuous improvements that enhance financial products and user experience.

• Assist in designing growth programs to drive user acquisition, engagement, and retention across the customer lifecycle.

• Collaborate in transforming business ideas into scalable financial products.

Partnership and Growth Execution

• Manage strategic partnerships and monitor partnership performance, measure key metrics, and implement optimization strategies to maximize value for both CVS and partners.

• Coordinate with growth, marketing, and data teams to execute campaigns and initiatives that scale product usage.

• Analyze user behavior and campaign performance to generate actionable insights and continuous improvements.

Project & Roadmap Management

• Help maintain and prioritize the product roadmap by assessing business value and resource needs.

• Ensure smooth execution of product and growth projects by working closely with cross-functional teams, including product, legal, and risk management, to streamline partnership integration and ensure a seamless user experience.

• Track timelines, dependencies, and key milestones to ensure timely delivery.

Operational Collaboration

• Work with internal teams and external partners to ensure seamless product operations and issue resolution.

• Turn day-to-day operational and user challenges into actionable insights that drive product enhancements and boost customer satisfaction.

• Support implementation of quality checks, process improvements, and operational enhancements.

• Bachelor's degree in Business or related fields. Fresh graduates or 1-2 years of experience, financial services or securities industry is a plus. 

• Background or strong interest in business, with basic knowledge of finance, fintech, and InvestTech;

• Proven ability to take tasks end-to-end, delivering high-quality results without continuous supervision;

• Good interpersonal communication skills to effectively communicate, interact and work with individuals and groups;

• Strong teamwork and cross-functional collaboration skills; able to work effectively with Product, Tech, Business, and other stakeholders;

• Strong understanding of product-led growth and a user-centric mindset, with the ability to connect user needs to product and business outcomes;

• Data-driven mindset, comfortable using data and insights to support decision-making;

• Good self-learning ability, curiosity, and eagerness to learn new knowledge;

• Passionate to work in the technology field and the exciting field of financial services.