Product & Growth Executive (SPS User Business)
If you're looking for a role where you can do a lot, learn a lot, and work with exceptional teammates—this is your opportunity!
As a Product & Growth Executive (SPS User Business), you will take the wheel in driving adoption and growth for two core strategic pillars: VietQR and SME. These two use cases truly reflect the strength and nationwide coverage of MoMo’s QR payment network across Vietnam. You will own merchant awareness, communication strategy, and user growth—optimizing user experience and scaling adoption through sharp growth experiments, compelling messaging, and close cross-functional collaboration.
Work with the SPS Team: A team that embodies high expertise, strong accountability, and a supportive, high-energy culture.
Fast-Paced Execution: Learn, execute, experiment, and iterate rapidly to find the most impactful path forward.
Career Growth: Accelerate your career at Vietnam's leading Fintech platform.
Mô tả công việc
- Build detailed user growth programs to drive both acquisition and retention for assigned projects, encompassing various levers such as marketing, promotions, product optimization;
- Conduct market research and competitive analysis to identify growth opportunities, market trends, and customer needs;
- Utilize data analytics to optimize promotional programs and communication messages based on user behaviors, achieving cost reduction while increasing user growth, continuously optimize through sprints to reach set targets;
- Lead the execution of growth initiatives with a cross-disciplinary team of growth, marketing, product, tech, data…; ensuring alignment and secure the support needed to execute growth plans;
- Manage budget allocation between promo cost and media mix that best suits business objectives, across both in-app and external channels;
- Work closely with product team to provide user insights & business-led product development;
- Continuously monitor key performance indicators (KPIs) related to growth initiatives; provide regular reports, analysis and insights to support decision making
Yêu cầu công việc
- Hunger to drive action and impact;
- Strong intuition about user and product experience;
- Strong analytical skills; extensive experience in user research, insights search, and building marketing campaigns;
- At least 1-2 years of experience in relevant fields such as Growth, Product Marketing, Business Analytics or User Insights;
- Strong interpersonal skill; able to manage stakeholders and drive for results;
- Familiar with the Food Delivery/Ride-hailing/Ecommerce/Fintech market and able to draw on local nuances to design growth activities that are highly relevant to our users.
- Bachelor’s degree in Marketing, Data, Business or Finance.
